As design software and processing abilities increase, 3D rendering has become a powerful marketing tool. It has nearly completely replaced traditional product photography, studio sessions in furniture retail industries, and even traditional product photography.
3D rendering is not limited to interior design. Digital modeling is attractive because it allows you to see objects in lifelike settings. This makes it a great option for a variety of scales, including architecture and fine jewelry. You can get the services of 3d model through Vizframe LLC whenever needed.
How does 3D rendering work?
Step 1: Create a basic 3D model
All 3D modeling design starts with a digital equivalent to a sketch or outline. These building blocks are used to create a computer-generated image of the product.
The set of shapes is then refined until it matches the overall shape of the product. It is important that you design a point-of-view that showcases the object in a comprehensive and informative manner at this stage.
Step 2: Create a realistic background
The next step in 3D visualization involves adding a background.
It is important to choose the right background. Background choice is crucial. It should provide context for the product and make it more appealing to consumers. However, it must not be overshadowing the actual item being marketed.
Step 3: Design purposeful lighting
It is equally important to add light and shadow to 3D renderings as it is to create an engaging background. Because 3D rendering is an art form, it relies on lighting to create the mood.
Lighting can enhance the atmosphere, depth of an image, and add emotion to a 3D visualization. Are the surroundings inviting, challenging, modern, warm or cool? These feelings can be communicated using light, which will encourage customer engagement and increase marketing effectiveness.
